The story of APEXA is not unlike that of other successful industry-changing businesses: it started with a vision, which turned into an idea, and then, with some invaluable support and an all-star team, that vision came to fruition. That really is just the first part of the APEXA story, as this platform is becoming an industry staple. The group of MGAs and Carriers that played a key role in the development of APEXA can appreciate how a single digital solution that connects an industry and standardizes Advisor contracting and compliance oversight is the right solution and the path forward. We are excited to share that those MGAs and Carriers have announced that APEXA will soon be the sole avenue to process new distribution contracts.
We have talked about how change can be good, even though at first it seems overwhelming or is unexpected. Change within the workplace or team has even more nuances to consider as it impacts many people in different ways.
In our blog Change is Good …..If You Know How to Manage It, we talked about how a comprehensive, organized approach is key for effective change management.
Change is challenging. It happens everyday. It is unavoidable. But it is manageable. Once you know how to manage it, the anxiety and dread we typically associate with deviating from the routine will start to dissipate. Some changes are small, like changing a brand you are used to, or taking a new route to work. But, there are also bigger changes, like adding a new pet to the family, relocating to a different city; or even process changes at work that affect how you perform in your role each day. Regardless of the scope or impact a change will have on your work or personal life, it is not something that needs to be feared if you are well-equipped to handle it.
In this time of rapid technological progression, many companies have had to alter or reinvent their operational processes in some way. This fact is not new. But, what we often don’t realize is that in order to successfully integrate operational changes, those in charge of doing so must proceed with care. What I mean by this is, it is crucial that company-wide transitions must consider all aspects of how they will affect the business. This is why having a comprehensive change management strategy is essential.
Compliance touches so many aspects of an Advisor’s business. It impacts everything from required licensing, E&O, educational requirements, sales practices, know your client processes, to financial needs analyses, product suitability, sales disclosures and so much more. It goes without saying that we all want to be compliant, so we might as well take advantage of the options we have to simplify and standardize compliance processes.
Before you roll your eyes and yawn, let me assure you – this is not another repetitive blog that is going to tell you social media is important. WE GET IT.
But the key difference between knowing that having an online presence is important and knowing how to actually use it to your advantage is critical. Online marketing is important when it comes to generating new leads and growing your business.
Put simply, at APEXA, we love learning. Learning new skills and perspectives helps our team to make APEXA the best product possible for our valued clients. We push ourselves every day to ensure we are always ahead of the curve and constantly learning, which is why you’ll often find us participating in workshops, attending conferences, speaking on panels, you name it! Whatever will get the creative juices flowing. As we highlighted in our August Newsletter, APEXA recently participated in a week-long Design Sprint workshop led by The Design Sprint Academy. Design Sprint is a time-constrained, five-phase process that uses design thinking to reduce the risk when bringing a new product, service or feature to the market. This workshop helps teams to define their goals, validate assumptions, better understand customers’ needs, and answer critical questions through design, prototyping and testing ideas with customers. Workshops like this help APEXA to stay ahead of the game by enhancing problem solving skills, improving group dynamics, and ultimately, contributing to a stronger, smarter team.
APEXA is all about collaboration, connection and innovation.
It’s something that has slowly infiltrated almost every industry and proven it’s here to stay. It’s digital technology, specifically digital strategy. Although the insurance industry may have been slower than others to adapt to the influx of digital technology the fact is that we, as an industry, have to embrace migrating to digital.
Over the years, I’ve come to notice that we can lose sight of the far-reaching impact of what we do. Based on interactions I’ve had with many people, both industry insiders and the general public, there’s a common tendency to undervalue the importance of the life and health insurance industry to Canadians, our economy, and quality of life. We often overlook the fact that it can make or break the outcome of any given situation. Even those of us who work “in the business” are not immune to this mentality. At times, I’ve felt the need to defend our field, which says to me we may not be doing a good enough job at disseminating our message.
Here are a few key points that, as advisors and industry employees, we can keep in mind when working with clients. Sometimes all professionals in our field may need a little reminding of the scope and impact of the passionate work we do as part of the life and health insurance workforce (or at the very least, to remind us of our bragging rights).