Yes, we’re talking change again. The reason is simple: change is necessary; change helps us move forward and if you are going to do it, you might as well do it right.
As many of our clients begin to approach the day they go live on APEXA, they often ask us what they can do to maximize Advisor registration. There are certain tactics your organization can adopt that will help to pique the interest of your Advisor base and help ensure registration levels are high, right off the bat. We spoke to our clients who had the highest Advisor registration rates and conducted our own research on which tactics work best and based on that, here are our top five suggestions to boost Advisor registration on APEXA.
The story of APEXA is not unlike that of other successful industry-changing businesses: it started with a vision, which turned into an idea, and then, with some invaluable support and an all-star team, that vision came to fruition. That really is just the first part of the APEXA story, as this platform is becoming an industry staple. The group of MGAs and Carriers that played a key role in the development of APEXA can appreciate how a single digital solution that connects an industry and standardizes Advisor contracting and compliance oversight is the right solution and the path forward. We are excited to share that those MGAs and Carriers have announced that APEXA will soon be the sole avenue to process new distribution contracts.
We have talked about how change can be good, even though at first it seems overwhelming or is unexpected. Change within the workplace or team has even more nuances to consider as it impacts many people in different ways.
In our blog Change is Good …..If You Know How to Manage It, we talked about how a comprehensive, organized approach is key for effective change management.
Change is challenging. It happens everyday. It is unavoidable. But it is manageable. Once you know how to manage it, the anxiety and dread we typically associate with deviating from the routine will start to dissipate. Some changes are small, like changing a brand you are used to, or taking a new route to work. But, there are also bigger changes, like adding a new pet to the family, relocating to a different city; or even process changes at work that affect how you perform in your role each day. Regardless of the scope or impact a change will have on your work or personal life, it is not something that needs to be feared if you are well-equipped to handle it.
In this time of rapid technological progression, many companies have had to alter or reinvent their operational processes in some way. This fact is not new. But, what we often don’t realize is that in order to successfully integrate operational changes, those in charge of doing so must proceed with care. What I mean by this is, it is crucial that company-wide transitions must consider all aspects of how they will affect the business. This is why having a comprehensive change management strategy is essential.
Compliance touches so many aspects of an Advisor’s business. It impacts everything from required licensing, E&O, educational requirements, sales practices, know your client processes, to financial needs analyses, product suitability, sales disclosures and so much more. It goes without saying that we all want to be compliant, so we might as well take advantage of the options we have to simplify and standardize compliance processes.
APEXA is the Canadian digital life insurance industry platform which provides smart contracting and compliance. Our third post in our Faces of APEXA series will give you the inside scoop on three of our newest team members: Mariah Clarkin, Sales & Communications Specialist, Rania Tanbouly, Bilingual Client Implementation Lead, and Megan Lussier, Client Implementation Lead.
Before you roll your eyes and yawn, let me assure you – this is not another repetitive blog that is going to tell you social media is important. WE GET IT.
But the key difference between knowing that having an online presence is important and knowing how to actually use it to your advantage is critical. Online marketing is important when it comes to generating new leads and growing your business.
Put simply, at APEXA, we love learning. Learning new skills and perspectives helps our team to make APEXA the best product possible for our valued clients. We push ourselves every day to ensure we are always ahead of the curve and constantly learning, which is why you’ll often find us participating in workshops, attending conferences, speaking on panels, you name it! Whatever will get the creative juices flowing. As we highlighted in our August Newsletter, APEXA recently participated in a week-long Design Sprint workshop led by The Design Sprint Academy. Design Sprint is a time-constrained, five-phase process that uses design thinking to reduce the risk when bringing a new product, service or feature to the market. This workshop helps teams to define their goals, validate assumptions, better understand customers’ needs, and answer critical questions through design, prototyping and testing ideas with customers. Workshops like this help APEXA to stay ahead of the game by enhancing problem solving skills, improving group dynamics, and ultimately, contributing to a stronger, smarter team.